#GenZTobaccoFree Action Kit
International Youth Day

We are thrilled to have you join over 100 Youth fellow advocates from twenty countries participating in this action! We are so inspired by all of you and are looking forward to seeing your stories and why tobacco control is important to you.

Our mission is to protect youth from tobacco and so we are branding this campaign as #GenZTobaccoFree. Please use this hashtag as well as #TobaccoFreeYouth in your content. International Youth Day is a United Nations global day of recognition—the theme this year Youth Engagement for Global Action.

Check Out the Three Actions Below to Get Involved

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Login here to record your actions once you're done and get credit for your leadership in our global day of action! Champions can also introduce themselves, connect, and share tips/ask questions in the discussion boards for each action.

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Action#1: Share Your Superpower to Make #GenZTobaccoFree

You are the heroes who will stand up to make #GenZTobaccoFree. Tobacco targets us at every turn. Making #GenZTobaccoFree will take all our powers combined. Tell us what superpower you’re bringing to the fight of our lives. Share your skills, personality traits or actions that apply to the fight against tobacco…whether it’s in a situation where someone is smoking or vaping in your peer group, you’re being exposed to secondhand smoke publicly, you’re being targeted with tobacco advertising or you are presented with opportunities to buy cheap and flavored tobacco products. Share your story of how you’ve been targeted and how you’re fighting back.

Examples of superpowers:

  • My superpower is I’m confident speaking up when a situation is not right. If there is someone smoking in a restaurant, I will tell the manager they need to stop.
  • My superpower is I’m an artist. I will create a new story about how tobacco pays influencers to promote their brands.
  • I’m politically active, comfortable reaching out to my community leaders and getting involved. I will tell leaders they need to help make #GenZTobaccoFree
  • I’m social and can talk to my friends and networks about tobacco issues like how clear it is that all of the crazy flavors of tobacco products are just made to lure kids into smoking and nicotine addiction.

Share Your Story with the #GenZTobaccoFree Movement and Take the Pledge:

Tell a Story on Social – Not all heroes wear capes! Post of a picture, take a selfie video or tell us a story about a time you stood up for what you believed in and said NO to Big Tobacco targeting. Tag 3 friends and use the hashtag #GenZTobaccoFree.

TikTok Challenge – Using a TikTok video, demonstrate a time you stood up for what you believed in and said NO to Big Tobacco to help make #GenZTobaccoFree.

Take the Pledge on Instagram

Lead your community in making #GenZTobaccoFree by taking the pledge via this Instagram list. Post this graphic to your story with your commitments to real life actions you will take when confronted with tobacco:

Action#2: Join the #GenZTobaccoFree Twitter Conversation On Wednesday Aug 12th

We are hosting a Twitter Chat for youth advocates and local, national, and global organizations in the tobacco control movement to connect, share, and learn about how to protect youth from tobacco.

The chat will be hosted by @TakeApartNow using #GenZTobaccoFree on Wednesday August 12, starting at 12 AM ET and available all day for you all to engage with.

Some themes that we’ll hope to discuss include:

  • How the topic of International Youth Day of Youth Engagement Applies to the fight against Tobacco
  • How Youth in Your Country are Targeted by the Tobacco Industry
  • What we can do to make #GenZTobaccoFree

Twitter Chat All Day Wed August 12 @TakeAPartNow #GenZTobaccoFree #IYD2020

Action#3: Share #GenZTobaccoFree Content on Social Media

Protecting youth is a key goal for all the tobacco control policies that we work to support globally. We’ve put together a series of graphics and a video to raise awareness about the dangers of smoking to youth and what we can do about it.

Global Youth Video (Download Mp4 here)

Share Graphics

Download all the images below or access on Canva for Facebook or Twitter.

Youth are in the battle of their lives with tobacco. We will fight and win to make #GenZTobaccoFree

In 120 Countries, more than 10% of kids age 13-15 smoke regularly… some countries its over 30%! Seriously? We're making #GenZTobaccoFree

Nearly half of all 13-15 years old kids globally are exposed to secondhand smoke outside their home, gross. We must do better to make #GenZTobaccoFree

Nearly half of all 13-15 years old kids globally are exposed to secondhand smoke outside their home, gross. We must do better to make #GenZTobaccoFree

Youth today know tobacco is not the future, but we need to accelerate the rate of making #GenZTobaccoFree

On International Youth Day, we unite with youth advocates all over the world to support action to make #GenZTobaccoFree

On International Youth Day, we unite with youth advocates all over the world to support action to make #GenZTobaccoFree

On International Youth Day, we unite with youth advocates all over the world to support action to make #GenZTobaccoFree

Reminder

Once you have taken one (or all) of these actions, login to record your progress in the TC Champions Portal!